SALES AND CUSTOMER DASHBOARD

Designed and implemented a Tableau-based Sales and Customer Dashboard utilizing advanced analytics, custom calculations, and interactive visualizations to support data-driven decision-making

VISIT THE DASHBOARD ON TABLEAU PUBLIC

MY ROLE ON THE PROJECT

DATA VISUALIZATION DEVELOPER

In this DATA VISUALIZATION project, I served as a DATA ANALYST & VISUALIZATION DEVELOPER, responsible for designing insightful dashboards, preparing analytical datasets, and ensuring the accuracy and clarity of business insights.

KEY RESPONSIBILITIES:
  • Designed a comprehensive Sales & Customer Dashboard using Tableau
  • Conducted data cleaning, transformation, and modeling to prepare analytics-ready datasets
  • Developed interactive visualizations using advanced Tableau features
  • Applied LOD Expressions, parameters, and calculated fields for deeper insights
  • Created structured documentation for dashboard usage and data definitions
PROJECT DOCUMENTATION
Documentation
Sales Dashboard

SALES OVERVIEW

Interactive dashboard showing sales performance metrics and trends

ADVANCED FEATURES

ADVANCED TABLEAU FEATURES

Utilized LOD Expressions, custom calculations, dynamic parameters, and interactive filtering to reveal deeper business insights.

DATA PREPARATION

Performed cleaning, transformation, and modeling to ensure accurate analytics and optimized dashboard performance.

INSIGHT GENERATION

Delivered actionable insights through KPI summaries, trend analysis, and segmentation across sales and customer metrics.